Press Kit Basic Content
This section is devoted to outlining what would be included in a basic press kit.
These are the sections we feel that every press kit should include,
but your press kit may need additional pages.
Table of Contents
Fast Facts: All the bits and pieces of information about you, your organization, business or service.
Story Ideas: For the media - make their job easy by giving them a variety of potential story angles to choose from.
Bio: All the pertinent details about the key people involved.
History: A date outline of your company, service, organization or a person.
Other Optional Sections:
Calendar of Events
Glossary: So that people understand the lingo associated with the subject matter of the press kit.
Press Releases: That you have in your archives.
Protocol/Procedures: Of your business or service
Product(s)
Staff Profiles
Quotes: That media can put in their stories.
And other sections that will be uncovered in the initial networking session.
Look at the following pages for more detailed information and samples of the basic pages.